ASA changes its name

08 Apr 2017

 
Advance notice of ASA name change
 
Dear Club Secretary,

Ahead of our formal announcement on Monday (3 April) that the ASA will be changing its name to Swim England, I am pleased to include a link to your new affiliated club logo. There is also a handy user guide included within the .zip file. These can be used on your website and promotional materials from Monday. 
 
We'd appreciate your help to spread the word about our new name on Monday. If your club uses social media channels, we've created some tweets for you to use, or do write your own using the messaging provided. You can download the toolkit we have created which contains everything you will need on the day.

swim21 accredited clubs
If you are a club that is currently swim21 accredited, in a few weeks you will receive a new logo for your accreditation, followed by a new-look certificate. 

I would like to confirm that only the identity is changing, there are no changes to your accreditation.

If you have any queries relating to the logo, please contact [email protected].

Best wishes,

Karen Williams
Head of Brand Marketing
 
 
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You are receiving this email because you are currently registered as Club Secretary for your club. If this is no longer the case, please email [email protected].

 

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